present

Moo or False

We put Canadian dairy farmers up to a lie detector test, and we confirmed that they’re on a journey to reaching net zero by 2050.

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Moo or False: Biodiversity Edition

Do milkshakes made with 100% Canadian milk bring even more people to the yard? Is biodiversity important to Canadian dairy farmers? Watch Moo or False and find out.

Moo or False - Steph
Will our dairy farmer’s milkshakes bring Dave, our polygraph expert, to the yard? Big time. Do Canadian dairy farmers work to improve biodiversity as they work to reach net zero by 2050? Also big time.

HOW DO CANADIAN DAIRY FARMERS IMPROVE BIODIVERSITY?

When Canadian dairy farmers take care of the land by protecting wetlands and planting and maintaining trees, it boosts biodiversity and it benefits us all.

net zero by 2050

NET ZERO BY 2050.

Canadian dairy farmers don't just produce high-quality milk. They also take great care of the land to improve biodiversity as part of their journey towards net-zero greenhouse gas emissions by the year 2050!

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trees

LET’S TALK TREES.

Trees are a nature-based solution to climate change. Canadian dairy farmers plant and maintain trees, which purify the air, improve soil and water quality and boost biodiversity.

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wetlands

WHY WETLANDS?

Protecting the planet begins with biodiversity - and wetlands are brimming with it. When Canadian dairy farmers nurture wetlands, it helps nourish the soil and land.

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