On February 23rd, DFC's President, Pierre Lampron was named one of the Top 50 in Agriculture by Canadian Western Agribition in their Designated Hitters category.
March 5, 2021 – On February 23rd, Dairy Farmers of Canada’s (DFC) President, Pierre Lampron was named one of the Top 50 in Agriculture by Canadian Western Agribition in their Designated Hitters category. This prestigious award recognizes Lampron as a “go-to” leader and champion of the Canadian dairy industry.
“I am extremely honored to be part of such a prestigious group,” said Lampron. “My commitment to promoting Canadian agriculture is largely inspired by the passion and hard work of our producers to feed the nation.”
Lampron epitomizes the qualities of the Designated Hitter award category as a staunch advocate for the dairy industry and a true motivator.
Lampron is a known consensus builder who believes in the power of speaking with one voice. A mobilizer, he was instrumental in securing $1.75 billion in compensation for the dairy market concessions made under the Comprehensive Economic and Trade Agreement and the Comprehensive and Progressive Agreement for Trans-Pacific Partnership. He has also worked to bring producers and processors closer together, integrating processors as part of DFC’s strategic planning while forging closer ties with retail and foodservice and guiding the expansion of national marketing efforts.
“Understanding languages and embracing uniqueness builds bridges. It is the fastest way to bring the world closer together and to the Truth. Through understanding his fellow producers, Pierre sees their similarities before their differences,” said Gerald Schipper, Chair of Holstein Canada. “His dedication and his work advocating on their behalf will have lasting impacts on the industry’s approach to achieving our common goal of supporting the families who feed the nation.”
Above all, Lampron is a mentor for young farmers, inspiring them to continue this proud agricultural tradition. His family has been producing dairy for seven generations, embracing tradition while adopting the latest technologies. His son now co-owns the family farm, alongside Lampron and his brothers.
Lampron was first elected to the Board of Directors for Les Producteurs de lait du Québec in 2000 and became President of DFC in 2017, where he works tirelessly to secure the sector’s future. He has also participated in numerous committees, namely proAction’s animal care committee and DFC’s promotion and research committees. In addition, he has served on many boards, including the National Farm Animal Health and Welfare Council and the Executive Committee of the Canadian Animal Health Coalition. He currently sits on the boards of the Canadian Federation of Agriculture, and Lactanet Canada.
The Top 50 in Agriculture award will be presented at the 50th edition of the Canadian Western Agribition Show in November 2021.
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About Dairy Farmers of Canada
Dairy Farmers of Canada is the national policy, lobbying and promotional organization representing Canadian dairy producers. DFC strives to create stable conditions for the dairy sector in our country. It also seeks to maintain policies that promote the sustainability of Canadian dairy production and works to promote dairy products and their health benefits.
Lucie Boileau, Director, Communications
Dairy Farmers of Canada