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New DFC campaign reminds Millennials of dairy-filled foods they love

Corporate Article DFC - PLC

Millennials may not drink as much milk as previous generations, but they couldn’t imagine living their lives without cheese, yogurt, smoothies, ice cream, or butter. In response to these changing tastes, an innovative new campaign by the Dairy Farmers of Canada (DFC) aims to shift perceptions of dairy amongst Millennial and Gen-Z consumers by rethinking how it’s consumed.

Our promise: Canadian milk, the Canadian way

Corporate Article DFC - PLC

Cool, smooth, and refreshing – that’s Canadian milk! But what makes it an ingredient like no other? Check out our not-so-secret Canadian recipe.

Milk products are a key part of a healthy, balanced diet

Corporate News

Dairy Farmers of Canada remains concerned that the updated Food Guide does not reflect the most recent and mounting scientific evidence available.  There is abundant research that demonstrates that milk products with various fat content can be a part of healthy diet.