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New DFC campaign reminds Millennials of dairy-filled foods they love

Corporate Article DFC - PLC

Millennials may not drink as much milk as previous generations, but they couldn’t imagine living their lives without cheese, yogurt, smoothies, ice cream, or butter. In response to these changing tastes, an innovative new campaign by the Dairy Farmers of Canada (DFC) aims to shift perceptions of dairy amongst Millennial and Gen-Z consumers by rethinking how it’s consumed.

Canadian Cobb salad

Consumer Recipe

A vinaigrette-style dressing adds subtle vibrancy to this take on Cobb salad. Wrap leftovers in a tortilla for a next-day lunch.

Roasted Pear & Canadian Cheese Torta Salad

Consumer Recipe

Add an elegant element to a green salad with a rich, make-ahead cheese torta. Roasting the pears in a tangy caramel adds a new dimension to a traditional flavour combination of pears, zippy Canadian Blue and buttery Canadian Mascarpone cheese.